{"id":77016,"date":"2025-02-11T16:29:15","date_gmt":"2025-02-11T14:29:15","guid":{"rendered":"https:\/\/www.libri.de\/?p=77016"},"modified":"2025-08-11T10:55:25","modified_gmt":"2025-08-11T08:55:25","slug":"gegruendet-mouse-bear-books","status":"publish","type":"post","link":"https:\/\/www.libri.de\/de\/magazin\/gegruendet-mouse-bear-books\/","title":{"rendered":"Gegr\u00fcndet: Mouse &amp; Bear Books"},"content":{"rendered":"\r\n<div id=\"text-block_4fcd920c9f70f5907e3f03d2464419b3\" class=\"block-text module type-text bc-trans\">\r\n  <div class=\"container\">\r\n\r\n    \r\n      <div class=\"row \">\r\n\r\n        \r\n        <div class=\"col-12 col-md-9\">\r\n\r\n          \r\n          <div class=\"text for-box-js\">\r\n            <h3>Wer hat gegr\u00fcndet?<\/h3>\n<p>Ich, Catherine Feldmeier, habe Mouse &amp; Bear Books gegr\u00fcndet. Ich komme nicht aus der Branche, aber ich habe die Ausbildung zur Buchh\u00e4ndlerin 2022 \u00fcber den Mediacampus Frankfurt abgeschlossen. Ich habe in Freiburg Literatur studiert und lange als Englischlehrerin gearbeitet.<\/p>\n<h3>Was ist das Besondere an Deiner Gr\u00fcndung?<\/h3>\n<p>Ich glaube, was unseren Laden besonders macht, ist die gro\u00dfe Auswahl an englischer und deutscher Kinder- und Jugendliteratur. Au\u00dferdem engagieren wir uns stark im Bereich Lesef\u00f6rderung. Wir bieten zum Beispiel englische &#8222;Storytimes&#8220; &#8211; Vorleseveranstaltungen bei denen auch gebastelt wird &#8211; und einen Buchclub f\u00fcr Grundschulkinder auf deutsch. Der Laden schafft einen besonderen Ort sowohl f\u00fcr internationale als auch deutsche Familien.<\/p>\n<h3>Wann und wo wurde gegr\u00fcndet?<\/h3>\n<p>Im November 2023 haben wie die T\u00fcren in Berlin, Friedrichshain aufgemacht.<\/p>\n<h3>Welche Kund*innen m\u00f6chtest Du ansprechen und wer kommt zu euch?<\/h3>\n<p>Wir haben viele Schulen und Kitas in unmittelbarer N\u00e4he. Die Nachbarschaft ist sehr international und jung. Die Lage spielte bei der Gr\u00fcndung also eine gro\u00dfe Rolle.<\/p>\n          <\/div>\r\n\r\n          \r\n          \r\n        <\/div>\r\n        \r\n      <\/div>\r\n\r\n    \r\n  <\/div>\r\n<\/div>\r\n\r\n\n\n\r\n<div id=\"image-block_4e8603ff312d385d5bc04aa9c74ed8f2\" class=\"block-image module type-default bc-trans\">\r\n\r\n      <div class=\"container\">\r\n      <div class=\"row\">\r\n        <div class=\"col-12 col-md-9\">\r\n          \r\n          <div class=\"row\">\r\n\r\n                          <div class=\"col\">\r\n                <img decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/www.libri.de\/wp-content\/uploads\/2025\/02\/IMG_20250204_163924-768x1024.jpg\" class=\"attachment-large size-large\" alt=\"B\u00fcchertisch in der Buchhandlung Mouse an Bear Books\" srcset=\"https:\/\/www.libri.de\/wp-content\/uploads\/2025\/02\/IMG_20250204_163924-768x1024.jpg 768w, https:\/\/www.libri.de\/wp-content\/uploads\/2025\/02\/IMG_20250204_163924-225x300.jpg 225w, https:\/\/www.libri.de\/wp-content\/uploads\/2025\/02\/IMG_20250204_163924-1152x1536.jpg 1152w, https:\/\/www.libri.de\/wp-content\/uploads\/2025\/02\/IMG_20250204_163924-1536x2048.jpg 1536w, https:\/\/www.libri.de\/wp-content\/uploads\/2025\/02\/IMG_20250204_163924-scaled.jpg 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>              <\/div>\r\n                        \r\n                          <div class=\"col-6\">\r\n                <img decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/www.libri.de\/wp-content\/uploads\/2025\/02\/IMG_20250204_163859-768x1024.jpg\" class=\"attachment-large size-large\" alt=\"Buchhandlung Mouse and Bear Books\" srcset=\"https:\/\/www.libri.de\/wp-content\/uploads\/2025\/02\/IMG_20250204_163859-768x1024.jpg 768w, https:\/\/www.libri.de\/wp-content\/uploads\/2025\/02\/IMG_20250204_163859-225x300.jpg 225w, https:\/\/www.libri.de\/wp-content\/uploads\/2025\/02\/IMG_20250204_163859-1152x1536.jpg 1152w, https:\/\/www.libri.de\/wp-content\/uploads\/2025\/02\/IMG_20250204_163859-1536x2048.jpg 1536w, https:\/\/www.libri.de\/wp-content\/uploads\/2025\/02\/IMG_20250204_163859-scaled.jpg 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>              <\/div>\r\n            \r\n          <\/div>\r\n\r\n          <div class=\"row\">\r\n\r\n                        \r\n            \r\n          <\/div>\r\n\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n\r\n   \r\n  \r\n<\/div>\r\n\r\n\n\n\r\n<div id=\"text-block_26b8f92742c72b2f0ee64bfad952d8d5\" class=\"block-text module type-text bc-trans\">\r\n  <div class=\"container\">\r\n\r\n    \r\n      <div class=\"row \">\r\n\r\n        \r\n        <div class=\"col-12 col-md-9\">\r\n\r\n          \r\n          <div class=\"text for-box-js\">\r\n            <h3>Wie hast Du Dich auf die Gr\u00fcndung vorbereitet?<\/h3>\n<p>Ich habe mich bei Herrn Bramann beraten lassen und mir sowohl seine Checkliste als auch die vom B\u00f6rsenverein angeschaut. F\u00fcr einige Fragen habe ich mich auch an die IHK gewendet. Die Ausbildung beim Mediacampus war f\u00fcr mich als Quereinsteigerin super hilfreich.<\/p>\n<h3>Was h\u00e4ttest Du gern gewusst und was kannst Du anderen raten, die gern gr\u00fcnden m\u00f6chten?<\/h3>\n<p>Kauf nicht zu viele B\u00fccher beim ersten Einkauf! Lieber weniger und warte bis du ein besseres Gef\u00fchl f\u00fcr Kundenw\u00fcnsche bekommst. Das h\u00e4tte ich anders gemacht.<\/p>\n<h3>Wo steht Du aktuell und wo geht es hin? Gib uns gern einen kleinen Ausblick.<\/h3>\n<p>Wir haben unseren Umsatzziel im ersten Jahr erreicht. Tats\u00e4chlich am letzten Gesch\u00e4ftstag des Jahres! Ich glaube wir sind auch auf den richtigen Weg das Ziel (25 % mehr) dieses Jahr zu erreichen.<\/p>\n<h3>Wenn jemand R\u00fcckfragen an Dich hat, darf sie oder er sich dann direkt bei Dir melden?<\/h3>\n<p>Gerne! Am besten einfach eine Mail an <a href=\"mailto:info@mouseandbear.de\">info@mouseandbear.de<\/a> schicken.<\/p>\n<h3>Ganz lieben Dank f\u00fcr die interessanten Antworten und das Teilen Deines Erfahrungsschatzes, liebe Caty!<\/h3>\n          <\/div>\r\n\r\n          \r\n          \r\n        <\/div>\r\n        \r\n      <\/div>\r\n\r\n    \r\n  <\/div>\r\n<\/div>\r\n\r\n\n\n\r\n<div id=\"expert-block_e9b1e59ceccbff22fe7fcc0ec6f96b5b\" class=\"block-expert bc-trans\">\r\n  <div class=\"container\">\r\n    <div class=\"row\">\r\n\r\n      <div class=\"col-6 col-md-3\">\r\n        <div class=\"image\">\r\n          <img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.libri.de\/wp-content\/uploads\/2025\/01\/Mouse_Bears_Feldmeier_800x800px-300x300.jpg\" class=\"attachment-medium size-medium\" alt=\"Catherine Feldmeier von Mouse &amp; Bears Books | Berlin\" srcset=\"https:\/\/www.libri.de\/wp-content\/uploads\/2025\/01\/Mouse_Bears_Feldmeier_800x800px-300x300.jpg 300w, https:\/\/www.libri.de\/wp-content\/uploads\/2025\/01\/Mouse_Bears_Feldmeier_800x800px-150x150.jpg 150w, https:\/\/www.libri.de\/wp-content\/uploads\/2025\/01\/Mouse_Bears_Feldmeier_800x800px-768x768.jpg 768w, https:\/\/www.libri.de\/wp-content\/uploads\/2025\/01\/Mouse_Bears_Feldmeier_800x800px.jpg 800w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>        <\/div>\r\n      <\/div>\r\n\r\n      <div class=\"col-12 col-md-7\">\r\n        <div class=\"info\">\r\n\r\n                      <h4 class=\"expert-name\">\r\n              Catherine Feldmeier            <\/h4>\r\n          \r\n                      <p class=\"expert-title\">\r\n              Inhaberin von Mouse &#038; Bear Books             <\/p>\r\n          \r\n                                    <div class=\"expert-text wysiwyg\">\r\n                <p><a href=\"https:\/\/mouseandbear.de\/\">Mouse &amp; Bear Books \u2013 Familienbuchhandlung f\u00fcr Deutsch und Englisch<\/a><\/p>\n              <\/div>\r\n                      \r\n        <\/div>\r\n      <\/div>\r\n\r\n    <\/div>\r\n  <\/div>\r\n<\/div>\r\n\r\n","protected":false},"excerpt":{"rendered":"<p>Mouse and Bear Books stellt sich in unserem Gr\u00fcnder*innen-Steckbrief vor.<\/p>\n","protected":false},"author":10,"featured_media":77051,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[80,138,27],"class_list":["post-77016","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campus-erleben","tag-buchhandlungen","tag-gruendung_nachfolge","tag-libri-campus"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Gegr\u00fcndet: Mouse &amp; 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